Derived from natural sources like spirulina and blue gardenia, this pigment offers a vibrant hue for food and beverages. For instance, it can transform a simple frosting into a striking visual element or lend a unique tint to a refreshing drink.
Demand for naturally sourced colorants is increasing due to consumer preference for clean-label products. This vibrant pigment offers a viable alternative to synthetic blue dyes, contributing to aesthetically pleasing food with recognizable ingredients. Historically, achieving a true blue in food was challenging, relying on less stable or readily available options. The introduction of accessible, stable, and natural blue colorants marked a significant advancement in food coloring technology.